The CRM a working brokerage runs onTAP CRE · Detroit
Every deal, contact and listing on one record.
TAP CRM is the system TAP CRE, a Detroit commercial brokerage, runs on every day: contacts, properties, deals, comps and listing documents in one place. It's now being prepared for a first group of two to three brokerages.
Reviewed by a person. No account or charge yet.
$149 per agent / month · 2-seat minimum · $500 one-time account setup & onboarding assistance


How the day runs
The whole job, on one record.
Six parts of a broker's day, shown in the real product with fictional records — the way TAP CRE works today.
Start with what needs you.
The Today view ranks the work across your book: contract deadlines, calls to return, tasks due and drafts waiting for review.
- Deadlines and tasks ranked by urgency
- Calls to return, with the context one click away
- Drafts that need a person before anything goes out

Built inside a working brokerage, not a product studio.
- In daily use
- TAP CRE, a commercial brokerage in Detroit
- On this site
- The real product, shown with fictional records
- Opening to
- A first group of two to three brokerages
Who it's for
Brokerages that want one system, not five.
Principal brokers and small teams in investment sales, leasing and tenant representation who would rather keep the contact, the property, the deal, the call and the flyer in one place.
Schedule B — Exceptions
Not yet included
- 1.Self-serve signup, a free trial or online checkout
- 2.Sending email from the CRM — one-to-one or campaigns
- 3.Automatic data extraction from rent rolls, T-12s and leases
- 4.E-signature, QuickBooks invoicing or a client deal room
- 5.Its own MLS / IDX feed for your office
- 6.Third-party security certifications such as SOC 2
Better you read it here than find out after signing up. Questions? Ask a question.
Pricing
$149per agent
per month
- Seat minimum
- 2 agents · $298/mo
- Account setup & onboarding assistance
- $500 once
Reviewed by a person. No account or charge yet. No free trial, and no payment on this website.
Included with every seat
- Contacts and companies
- Properties
- Deal pipeline
- Today view
- Comps
- Reporting
- Lead Desk
- Listing documents
- Google sync
- Assistant
- Access control
- Mobile access
Everything here is in daily use at TAP CRE today, and every seat includes all of it. Accounts are set up by hand, and your written terms come before anything is billed.
Phone plans, data cleanup & import, website builds and email are separate services, quoted on request.
After you start signup
What happens next.
Every account is set up by our team. We're starting with two to three brokerages so each one is set up personally.
Step 1: Send the signup form
It's saved to our CRM and read by a person on the TAP CRM team. No account is created automatically.
Step 2: Confirm the details together
A person from our team contacts you to confirm your brokerage, seats and how you work.
Step 3: Review the terms in writing
Your written terms list the seats and the price — before anything is billed. This website doesn't take payment.
Step 4: Account setup and onboarding
We set up your brokerage's account, users and roles, and help your team get working in TAP CRM.
Support. While you get started you work directly with the people who build TAP CRM, by email and phone. Support hours and response times are set out in your written terms; we don't publish a response-time guarantee.
Questions
Straight answers.
More on the pricing page, or ask a question.
Can I sign up and start today?
Not instantly. Signup starts with a short form. Our team sets up each brokerage's account by hand and agrees a start date with you before anything is billed.
What does it cost?
$149 per agent per month, with a 2-seat minimum ($298 a month), plus a one-time $500 fee for account setup and onboarding assistance.
Is there a free trial?
No. You can watch the product demo first, and ask us anything before you sign up.
What does the setup fee cover?
Setting up your brokerage's account, users and roles, and hands-on help getting your team working. Importing or cleaning up existing data is a separate, optional service.
What about contract length and cancellation?
Those are set out in the written subscription terms you review before billing starts. We don't publish standard terms on this site.
Are phone and email included?
No. Calling needs a phone plan with numbers for your brokerage, and email sending is a separate service. Both are add-ons that aren't available for new brokerages yet. The phone desk in the demo is how TAP CRE works today.

See the work. Then start signup.
Look through the real product, then tell us about your brokerage. Nothing is billed until you've reviewed the terms in writing.
Reviewed by a person. No account or charge yet.